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A lot of people are afraid of approaching strangers for the first time and for good reason. Like when you need to ask for directions, or you are looking for someone. You need some really important answers and in your head, the person…

Any successful business would tell you that at the heart of all their efforts, client relations is one of the biggest factors in their success. And why wouldn't it be? Our relationships determine how business grows and how successful it would be. But…

When you are tackling strategic sales it places you alongside strong competition who are ready to grab your opportunity at the slightest chance. Sales organizations, sales teams and sales people must step up their game in strategic sales if they want to stay…

If you aim to reach out to your customers on a personal level, personal branding is your gateway to success. It doesn’t have to be rocket science, but you can go through the various channels to implement the principles of personal branding. Use…

Sales have got to be one of the toughest industries. There is only very minimal room for error as every step and every moment counts – and the most important part of which is the first meeting. As they say, “first impressions last”.…

People are often put on the spot made to come up with an answer immediately. I am sure you have faced this situation so many times already and you would be the first to say that it can be very daunting to give…

Conflict or stress at work tends to create struggles that you need to face on a daily basis. Interpersonal relationships can be the most complicated and difficult to solve and unlike friends or family, you just do not have the luxury to get…

Did you know that in order to drive better brand awareness, you need to set aside your traditional marketing hat and run things with more heart? Yes, revenue or recognition might be the purpose for driving your brand, but you don't get there…

Isn't it true that the TV commercials that stood out the best are those that tell a story? Whether if it is something funny or one that hits right at the heartstrings, it is the ones that has a narrative which often goes…

"A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer's decision to choose one product or service over another." -Seth Godin Have you ever wondered how one person can sell the same thing better than…